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4 Ways to Use Web Videos for Lead Generation
A web video acts as a good first step in lead generation because it can be fun, easy to consume and requires low commitment from your potential customers. To create a web video that your consumers...
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Should Groupon Be A Part of Your Sales Strategy?
Groupon has the potential to introduce your company to a wide audience, but it also comes with possible risk factors. Before joining the group buying market your company should consider: Overhead...
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Why SEO Should Be Part of Your Lead Generation Strategy
SEO stands for search engine optimization, and although it’s written about in thousands of articles every day, there seems to be some confusion about what SEO actually is, and what it can do for...
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5 Ways to Create an Email Marketing Campaign that Increases Sales
Your email marketing campaign should be consistent, informative and unobtrusive. You want your customer to receive the information they need but feel compelled to take further action. To design a...
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3 Ways to Use Coupons for Lead Generation
Coupons are essentially advertisements wrapped up to look like gifts to your customers. Lead generation becomes a much easier endeavor when your audience feels rewarded for their actions. That...
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3 Email Marketing Services – We Compare So You Don’t Have To
There are a number of email marketing services available with multiple features that may or may not appeal to your business. Mail Chimp. This simple interface is free to use up to your first 500...
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Lead Generation for Startups – 3 Places to Start
When your customer base grows, your business grows. At some point in every startup’s efforts, the need for getting new customers in to your sales cycle out-weighs all other business goals. Luckily,...
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Are Your Employees’ Internet Antics Hurting Your Sales?
Online activity is quick in nature with a strong potential to affect the good name of your business. Your company needs to draw a line between personal behavior and actions that may have professional...
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5 Innovative Lead Generation Strategies
Harnessing the vast powers of the Internet alongside your digital presence within it is the smartest strategy for lead generation that your small business can pursue. It may seem as though keeping up...
View ArticleIs Your Web Design Hurting Your Online Sales?
Once you’ve gotten your customers to your website, you don’t want to lose them. Avoid “web stress” by making sure your pages load quickly and that information is easy to find. Frustration while trying...
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